Crisis Communication Plan
Habitat for Humanity of Greater Baton Rouge
Throughout the spring semester of my junior year, I partnered with Habitat for Humanity to develop a comprehensive crisis communication plan from the ground up. At the start of the project, the organization had no formal crisis communications strategy in place. Over the course of the semester, I worked closely with company leadership and stakeholders to research potential risks, establish communication protocols, and create a customized plan tailored to the organization’s needs. This experience strengthened my skills in strategic communication, client collaboration, and developing practical solutions for real-world organizational challenges.
Mission
Develop a comprehensive crisis communication plan for Habitat for Humanity designed to ensure timely, accurate communication with employees, stakeholders, clients, and community partners during critical situations with a strategy focused on protecting and maintaining the organization’s positive reputation while leveraging strong community relationships to support effective response efforts and public trust throughout a crisis.
Formal Plan
